January 29, 2025
Denver Broncos set a perfect example of how all NFL teams should look out for their communities

Under the leadership of the Walton-Penner family ownership group, the Broncos are launching an initiative to distribute over 15,000 new helmets to every Colorado high school team for absolutely no cost.

January 29, 2025
Broncos Launch Program to Provide Football Helmets for Every High School in Colorado

On Tuesday, the franchise announced "All In. All Covered.," an "unprecedented statewide helmet distribution program" that will provide more than 15,000 Riddell Axiom smart helmets to all 277 high schools in Colorado via the team's philanthropic arm, per the team's website. The $12M price tag represents the largest community investment in franchise history.

January 29, 2025
Denver Broncos to donate 15,000 high school helmets

The Denver Broncos are gifting the next generation of local football players some shiny new gear.

January 29, 2025
Denver Broncos to provide more than 15,000 helmets to Colorado high school football programs

On Tuesday, the Denver Broncos Foundation — headed by billionaire owners Greg Penner and Carrie Walton Penner — announced they will be distributing more than 15,000 new Riddell Axiom smart helmets at no cost to every high school football program in the Centennial State.

January 28, 2025
Broncos ownership set to make one of largest investments in high school football history

Broncos Foundation and Walter-Penner Family ownership group set to donate 15,000 helmets to football programs in Colorado.

January 28, 2025
Broncos Foundation donating 15,000 football helmets to Colorado high schools

In largest-ever philanthropic investment by Broncos, Walton-Penner ownership group commits to reducing football participation barriers by increasing player safety.

January 28, 2025
Denver Broncos Foundation launches unprecedented statewide helmet distribution program: ALL IN. ALL COVERED.

The Denver Broncos Foundation, in partnership with Riddell and the Colorado High School Activities Association (CHSAA), has launched ALL IN. ALL COVERED., an unprecedented initiative distributing more than 15,000 new Riddell Axiom smart helmets at no cost to every high school tackle football program in Colorado.

January 28, 2025
Denver Broncos unveil initiative — ALL IN. ALL COVERED. — providing new football helmets to every Colorado high school program

Walton-Penner ownership group commits nearly $12 million for new helmets starting this fall.

January 28, 2025
Broncos to donate 15,000 helmets to Colorado high school football teams

The Denver Broncos Foundation announced today it will donate 15,000 new helmets across all 277 Colorado high schools, a nearly $12M expenditure that ranks as the largest philanthropic move yet for the charitable arm of the team.

December 19, 2024
RIDDELL BROADENS SUPPORT OF THE FOOTBALL COMMUNITY WITH EXPANDED FLAG FOOTBALL PRODUCT OFFERING

Riddell, a recognized leader within the football community, recently introduced a new product offering designed specifically to service flag football and 7x7 athletes and teams.

August 09, 2024
Stephen’s wish to give back creates a legacy both on and off the field

After experiencing a seizure during football practice, which led to a brain tumor diagnosis, wish kid Stephen’s teammates rallied around him with support.⁠ Stephen immediately thought of others when he qualified for Make-A-Wish. His wish — to give helmets to his high school football varsity team — will continue to give back to the teammates who gave so much to him.⁠ With help from Riddell, Stephen’s wish will provide his teammates with a lasting gift designed to enhance player protection while helping maximize performance on the field.⁠

August 08, 2024
Flagstaff teen uses his "Make a Wish" to get his high school football team new helmets

The Flagstaff High School football team received that wish from Stephen, with 55 new state-of-the-art Riddell SpeedFlex helmets.